Your Brain Energy Source – Dopamine or Cortisol?

Neuroscience experts, practitioners, research, and methods for making brain-friendly organizations and healthy individuals. Listen to Mind Your Noodles!

This is the 68th episode of the Mind Your Noodles podcast. In this episode, Tripp discusses the importance of whether your brain gets its energy from cortisol or dopamine. Contact me via email at tripp@the95method.com if you are a new or aspiring executive for discounts to The 95 Method executive education system.
Here are some resources mentioned in this episode:

SHOW NOTES

[00:00:06] Mind Your Noodles Podcast – Episode 68
[00:00:28] Episode 68 – Your Brain Energy Source – Cortisol or Dopamine?
[00:00:44] Announcement: New Podcast Coming Made in America Podcast
[00:06:07] Status of Mind Your Noodles Podcast
[00:08:43] Cortisol and Dopamine
[00:11:01] How Does Your Brain Get Energy?
[00:14:08] The Customer, Cortisol and Dopamine

TRANSCRIPT

Tripp Babbitt: [00:00:06] Take care of the brains that take care of you with a Mind Your Noodles podcast keep you up to date on the latest neuroscience research and practices to keep your brain healthy and strategies to help your organization brain friendly.

Tripp Babbitt: [00:00:28] This is the 60 eighth episode of the Mind Your Noodles podcast, and this week I want to talk about cortisol and dopamine. And I know I’ve covered this in the past, but I want to read it now. Explain why a little bit later.

Tripp Babbitt: [00:00:44] But the first thing I want to do in this podcast is I’m going to make an announcement that I’m going to be starting a new podcast called Made in America podcast. And it will be found at. Made in America podcasts, dot com. And the reason I’m doing this is there is a broader set of things going on in our systems that are going to affect us. I think very deeply here over the next few months. And specifically what I think is going to be happening is we’re going to see a collapse in the U.S. dollar, something that’s already started to happen.

Tripp Babbitt: [00:01:24] And a couple years ago, I started following Peter Schiff and a number of other people that were talking about how the deficit was affecting U.S. markets and things of that sort. And I started investing in gold. It’s been good to me to this point as well as silver.

Tripp Babbitt: [00:01:48] But this is going to be if what is predicted by Peter Schiff and others, then we are going to see a real reckoning here in the in the U.S., something worse than in 2008.

Tripp Babbitt: [00:02:06] So I’ve been following this along. Some people might say it’s a conspiracy theory, whatever.

Tripp Babbitt: [00:02:14] But so far, this theory has been playing out pretty well to the vision. Or would even this theory say a vision, but the way predicted by Peter Schiff and others. So.

Tripp Babbitt: [00:02:34] I want to end because of this decline in the dollar they think is in the process of happening now, because of the large deficits that we have, were going to create opportunity, as most things do.

Tripp Babbitt: [00:02:50] But there is a shift that’s occurring. And I don’t believe that the U.S. dollar is going to be able to withstand the 26 trillion dollars in deficit and some other factors that are going on. But like I said, there is also opportunity assessing this as the dollar drops, making things in the U.S., I believe, is going to start to rise, even though our standard of living is going to get much worse over that that time period. But what that means is we’ll be able to make things in the U.S. and back to the days of when Japan or China were the countries to go to because they had the cheapest labor.

Tripp Babbitt: [00:03:37] The U.S. may wind up being pretty far down there and a place that people will want to invest in because the dollar has dropped. Who will drop so much in that they could buy things more cheaply from the U.S.? Now, again, this is theory, but I think not only that and what’s going on with China right now in the US, that we’re going to start to see manufacturing come back here. And it’s always made sense to me from a standpoint of. If manufacturing is going to be so automated and so a, I focused in future years, why does it? Why do things have to be made in another country? Have all the labors going away like people predict, which I don’t necessarily buy into? Just like I t was supposed to replace a bunch of people created whole industry based on information technology and there are actually more people employed and less so. And I’ve seen banks that have tried to get rid of two tellers with I.T. but but hire 20 information technology people to replace the two. But regardless, I these things are seem to be happening. I believe that they’re going to be happening. And that’s for the reason I’m starting this podcast called Made in America podcasts. So the question might be asking yourself is, what are you going to do with this podcast? Well, let me share with you a little bit of background on on why started the Mind Your Noodles podcast. I’d started reading a number of things over a period of years about neuroscience. And the more I read, the more I realized that there are huge advances going on and that these things needed to be integrated with my executive advisory business.

Tripp Babbitt: [00:05:28] And they’re they’re important because they give us insight into how our brains work and how our customer brains work and how our employee brain brains work. And knowing that and keeping up to date to it is something now. I’ll do the rest of my life and we’ll be updated as new knowledge starts to hit.

Tripp Babbitt: [00:05:51] I don’t have any plans, at least this point to discontinue, although once I’ve got the executive education program as it is, you will get updated.

Tripp Babbitt: [00:06:07] But maybe with other things. And that might change my focus of the Mind Your Noodles podcast. I’ve enjoyed doing this. And by the way, if if you ever want to learn something. Start a podcast because it kind of forces you who every week to come up with new interviewing people or researching or whatever will make you. You know, I’m not a researcher. You know, I don’t have a doctorate in neuroscience or anything like that. But I certainly read and have talked to a number of people in that community. And it’s helped me tremendously understand how our brains work and how this can affect or how he can use it to help improve businesses and dealing with customers and employees. So I’ve and I’ve the journey has been great. I really got a lot out of it. It’s it’s entwined in to my executive education program. The online line, one that I built and will continue to build over time because I still have to add the methodologies on decision making, innovation, customer in or organizational structure and taking data to knowledge. And so those modules will be coming up in the education also. So it’s it’s important to me to share it with you because I want to let people know be doing this. I probably probably be releasing it late September, maybe early fall.

Tripp Babbitt: [00:07:41] And it’s going to cover a wide range of things. You know, I normally don’t talk about things I see in the stock market or commodities like gold and silver and things of that sort and the following the falling dollar. But my my audiences primarily in the U.S. and that’s always been my focus. Can other people benefit from the mistakes the U.S. has made? Sure. And I think some of the things that that we’ll talk about certainly be relevant to other. But I got to have a target, right? I don’t want to just as I’ve said, I think it’s important to have an aim. My aim as a U.S. executive audience and being able to speak to broader things that are happening in the marketplace, I think enhances not only my knowledge, but also enhance your knowledge as an executive in making good decisions about what you do, not only in your company, but what you do personally. So that’s announcement I had.

Tripp Babbitt: [00:08:43] So today I want to talk about cortisol and dopamine, and I’ve covered these before. And they’re actually in the executive education program where they where they will they add value to how we think and the things that happen with regards to our brain, our customers brains, our employees brain brains, dopamine and cortisol, cortisol being kind of the back.

Tripp Babbitt: [00:09:09] Top energy hormone that was primarily used as providing energy, your brain in your brain when you needed it. In short stints, it kicks off adrenaline. But and I’m going to link to some articles very pulled some additional information from you’ll see it in the show notes. But obesity, it’s the obesity hormone. Because today we aren’t running away from lions and tigers and bears. We’re creating stress. And what’s happening is your brain needs energy, imperfect. We’ve talked before about your brain needs a lot of energy. And I believe, as I remember, it’s 30 percent of the energy used during the course the day for one small area of your body called the brain. And when it needs energy, it’s going to pull from really cortisol or dopamine. And if you are low and dopamine, which is a hormone dopamine, a beat being a hormone and neurotransmitter. You know, it’s dopamine is the one that causes you to want desire, seek out, search, achieve rewards, hit goals, things of that sort. And having high dopamine really helps you. And those people with low dopamine may suffer from depression and things of that sort. But regardless, your brain needs that energy. And there’s a kind of pull from dopamine. Is it readily available to them in the form of dopamine, which is going to get you focused on your goals and your and rewards and things of that sort? Or is it going to push pull from cortisol, which is very damaging to the rest of your body over a longer period of time? So that’s kind of the question.

Tripp Babbitt: [00:11:01] What does your brain turn to? Does a brain turn to cortisol? Or does it turn to dopamine for for its energy? Now, I’ve talked about this before, but called cortisol boosts your general and get a brain burn out over a blogger period time. You get a decrease in metabolism, get poor sleep, get belly fat, you know, your big belly when you see a big belly on someone. There’s a lot of could be that their brain is pulling from cortisol, that it’s burned out. You get attention deficits associated with high levels of cortisol. So it doesn’t a whole series of really negative things. And, you know, in the executive training program, one of the things that I do talk about spend actually a whole lesson talking about cortisol, oxytocin and dopamine, which I think are kind of the primary three types of brain hormones that play a large role in what’s going on in business. And I think that three should be easy to remember.

Tripp Babbitt: [00:12:16] So and kind of the function of those three things, the cortisol, the oxytocin and the dopamine.

Tripp Babbitt: [00:12:28] But but as I’ve mentioned before and as I mentioned in the education program, that dopamine is this expectation of just the expectation of reward releases dopamine. It doesn’t even when you’ve received it, it’s kind of almost anticlimactic from a brain standpoint. If you can visualize it and you can kind of see it and you’re working towards it, then you’re really seeing dopamine in your brain, an achievement of that particular goal, just in your mind, being able to do that. And this plays out in such a way that, you know, customers, they get these expectations when they go to buy your product service. They’re thinking, you know, really good things. If they haven’t been beaten down enough over the years, like I like you and I have probably where, you know, we’ve received bad service, almost expecting to get kicked in the head or the butt or kick somewhere over a period of time because it’s it really affects a customer. And we’re risk averse people. And the fact that we are risk averse, you know. If we’re expecting dopamine and get cortisol, then we’re probably going to avoid your organization, you as a person, you know, just just in general. So, you know, there, Tucker, you’ve heard people talk about, you know, hang around positive people before. Well, that’s kind of one of the reasons for why. But just being positive, I don’t think is enough.

Tripp Babbitt: [00:14:08] We’ve got a. Method when you’re in business and things of that sort. I think it’s just important to keep in mind that the loss of expectation that a customer has or receives when when you don’t meet with their their expectations is as a risk averse type of reaction on the customer’s part. And they may never use your company again because of a bad experience with an individual person or your system in general. So, A, you know, knowing about how cortisol plays and if if the customer is having to get their energy from cortisol and not from dopamine, that that’s going to affect that relationship with you. Now, the same happens with employees. And I actually go through all the things, the brain requirements to avoid getting into cortisol and achieve. Dopa mean that there are certain things and expectations of talked in the past about social, talked about doing something for the greater good. Talking about having clarity about the future and fairness. And all of those play with both both the customer and the employee. But when we’re thinking in terms of the employee, we’re thinking in terms of a lot of things go hot in an organization where employees don’t think it’s fair. And there’s this gap between what executives think is happening and what is actually happening. And part of the education system is all about getting to what is actually happening, not what you want to happen, what you think is happening.

Tripp Babbitt: [00:15:59] And it takes a lot of study and research of your own organization on your side. As an executive. So there are some other things that you can do as a to help boost your dopamine levels. I don’t know that I’ve talked about these in the past, but personally, I like to leave people with things that maybe that they can do. You know, everybody knows they should release reduce stress in their life. But how do I boost the dopamine levels to help feed bring our brains? Good things as opposed to bad things. And we’ve talked about these kind of broader picture and ways to reduce cortisol. But here here are seven things now per link. It’s from Brain M.D., which a friend pretty good, although they’re trying to sell supplements to be the seventh thing. But eat foods with the first one is eat foods. Rich in Tyrer seen things like almonds and bananas and avocados and eggs and beans and fish and chicken. All have tirhas seen in them. And that can help boost the dopamine in your brain. Second thing, exercise regularly, you know, and these things become habit if you can if you will allow them to. And it doesn’t mean that you have to go run in a marathon.

Tripp Babbitt: [00:17:29] Does it mean you have to run and a half marathon or a five K or it’s just a matter of getting out and doing walking? Now, I saw some recent evidence that instead of 10000 steps, if we do know four to 5000 steps in a day, that that can really lift the health of your overall body and of your brain. But exercising does increase your levels. Dopamine, learning to meditate. We talked about mindfulness before and past episodes, but being able to con calm your brain. I do this every night. Now, this is one of the things that gets me to sleep very, very quickly. No, I mean not stay asleep sometimes, but it certainly gets me to sleep. If, you know, the first thing I do is, you know, I’m meditating. I’m breathing. I’m listening to my breathing. And I’m trying to get all the thoughts of the day or what I have to do tomorrow out of my brain the minute I do that. And I think my wife will attest that I fall asleep very quickly. So that’s a good thing. Another thing that you could do is get a massage. And then there is some research that shows that massage therapy can increase dopamine levels by nearly 30 percent while also decreasing your cortisone levels. The fifth thing, and we always talk about it, is sleep.

Tripp Babbitt: [00:19:00] You know, getting away from your computer before before bedtime or TV and and don’t recommend having your TV in your room. I do.

Tripp Babbitt: [00:19:11] I don’t watch it anymore at night. I just go to bed. It might be onto some course during the day if I’m doing something to clean up the room or or whatever. The sixth thing is listen to music. And that is a kind of a way of meditating. Now, we would suggest more calming music. You know, I think Karen Carpenter has this angelic voice effect that she died so young is very tragic. But what a voice. I like listening to Amy Grant as a calming thing and certainly at different times of the year, even just Christmas music can be calming to you or construction out. Just depends on how you view the holidays. Then the seventh thing is because I got I’m taking these from Brain M.D. Web site and they’re they’re talking about some doing supplements to increase your your dopamine levels. But I’ll put a link to it. I don’t get any I’m not connected with them in any way or profit from the sale of their supplements. But it was an interesting article and I think there’s some good, good, good tips in there.

Tripp Babbitt: [00:20:29] All right. So that’s updating you on the news of this week.The I have a soft launch going on with executive education program, and I’m learning a lot about the think ific. This has been a learning process in and of itself of how to use it and and how I can get it to you and what’s the good price point. And I’m getting all types of feedback associated with a way to go about selling this online. It’s a good investment. I no doubt the people that are using that are fine.

Tripp Babbitt: [00:21:07] To be a good investment of their time, especially whatever you invest as far as in the program. It’s your time that it’s going to take most up on. Because because this isn’t you know, and I kind of went into a rant last week. But, you know, this isn’t the university theory in case study thing. Yeah. There are some classic case studies I put in there to help you connect dots. But the theory is developed by you and it and that theory is developed from really intimate knowledge of your organization and how it operates as a system and how the customer sees it and how you think about kind of the thinking lens that you have that you’ve designed in your organization. So I think that being able to. Study your own organization. Yes, it does take more time than going to a class and have somebody feed you a bunch of stuff that’s going to be completely useless to you. For the most part, like they do at a university, as opposed to learning about your organization and applying a customer lands and a thinking lands and then getting in to some of the theories at work you have in your your thinking lens.

Tripp Babbitt: [00:22:30] And, you know, experimenting with new ways of doing things on a small scale. You don’t blow up your whole system, but you can experiment and find better ways. And then, as I mentioned, I’ll be adding as we close 2020, which a lot of you can’t wait to for it to be over. They’ll be putting in the methods, the innovation method, and we’ll start into that. And some of the people that I partner with on on getting deeper into that. But I’ll give you enough information on the four methods that I’ll give you a great start in hoping to improve your organization. It’s it’s not a prescription. It’s a learning method. And if you were a executive in one bank and you moved to another bank, your result would be different because it’s the system is different. By virtue of the customers that you have, the people that you have in your system, and all the things that are contained in the system, the processes, the rules, the procedures and the technology and everything else. So that’s it for this week, a little longer than I expected. But you’re up to date and you have a good week and we’ll talk next Monday.

Tripp Babbitt: [00:24:00] The 95 Method Executive Education Program is being released on a limited basis to aspiring executives for a price of three hundred dollars. We’ll learn during the course of this education program how to look through the customer lens thinking and reconcile these two things. So a theory that comes from.

Tripp Babbitt: [00:24:33] Articles whenever innovation that you may come up with ideas. And you discern whether that’s the right thing to say, as well as supply you with some theories that. With other organizations in your eyes not to copy, so. Learn more about this education program by contacting the trip at the ninety five.

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